Fidelity Bank has introduced Visa-contactless cards as part of its ongoing digital transformation to support its aggressive customer-centric drive.
The bank is increasing contactless card enabled POS terminals in Ghana.
By this action, Fidelity Bank joins an international group of Visa member banks across the Central Europe, Middle East & Africa (CEMEA) region to begin issuing cards and deploying terminals that have contactless capabilities.
The contactless cards only require customers to ‘tap and go’ on the acceptance device to execute low value transactions.
Commenting on the bank’s newest introduction, the Managing Director of Fidelity Bank, Mr Julian Opuni noted that the bank was poised to deploy all relevant digital innovations which would enhance customer experience.
“At the heart of Fidelity is the desire to always put the customer first and offer real convenience to them, so Visa’s innovative product enhancement could not have come at a better time,” he stated.
“The contactless card presents convenience, as customers do not need a PIN code for low value transactions. Most importantly, it is faster to make payments at POS check outs, as it uses a security chip. Moreover, the card remains in the cardholder’s hand during transaction,” he said.
Fidelity Bank plans to deploy about two hundred contactless POS terminals by the end of the year.
BY KINGSLEY ASARE
