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GTA promotes ‘Experience Ghana, Share Ghana’ campaign

In line with its commitment to promote domestic tourism in Ghana, the Ghana Tourism Authority (GTA) has re-launched the ‘Experience Ghana, Share Ghana’ campaign to promote domestic tourism in Kwahu in the Eastern region.

The campaign is under the Ghana Tourism Development Project (GTDP), being undertaken by the Ministry of Tourism, Arts and Culture.

The campaign, which is intended to stimulate domestic and regional tourism, was tied to the 2023 Kwahu Paragliding Festival to give patrons a four-day exciting, fun-flying experience on the Odweanoma Mountain at Atibie-Kwahu.

Speaking at the 15th National Paragliding Festival, CEO of GTA, Mr Akwasi Agyeman, said the initiative was launched a few years back to accelerate the pace of tourism through a renewed focus on both domestic and international visits from the West African region.

“We are also using this occasion to promote the ‘Experience Ghana, Share Ghana’ Campaign.  As we know, we have been very aggressive on our domestic tourism promotion over the last few years. We are kick-starting the ‘Experience Ghana, Share Ghana’ Campaign to start the process,” he said.

“As part of this year’s festival, we have been joined by some cyclists to climb the mountain. We have also added other exciting activities such as hiking, camping for those who want to spend the nights on the mountain, a bonfire dinner, and a dancing competition to project Odweanoma Mountain as a unique tourist attraction on its own where tourists can paraglide, hike, bike, camp, and have events to promote domestic tourism”, he noted.

Mr Agyeman added that there would be another paragliding event in September this year dubbed ‘corporate paragliding’ in Kwahu as part of GTA’s 50th anniversary activities.

The Deputy Minister for Tourism, Arts, and Culture, Mark Okraku-Mantey, said the Kwahu Paragliding played a major role in Ghana’s Domestic and International tourism.

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