Business

Prudential Bank builds capacity of clients on digital offerings

Prudential Bank Limited (PLB), an indigenous Gha­naian bank, has organised a day’s digital banking summit to expose customers of the various digital offerings of the bank.

It was attended by more than 50 participants drawn from churches, international non-governmental organisations, government agencies, oil & gas, logistics, universities and insurance, among others.

The programme was on the theme “Unleashing your potential via digital tools”.

As part of the programme, there was a demonstration on the digital innovation solutions developed by the bank by its Digital Transformation Department.

They included the Prepaid Card platform, designed for managing prepaid cards, Mastercard Corpo­rate card and the DigiPay portal to facilitate bulk payments to both bank accounts and mobile money wallets.

The Managing Director of PLB, Mr Bernard Gyebi, addressing the opening ceremony, said it formed part of bank’s mission to encour­age wider adoption of its digital services among both existing and potential customers.

He explained that the summit was also to shed light on the diverse range of digital banking products and services tailored to meet every­day banking needs of customers.

Mr Gyebi said the summit provided a unique opportunity for participants to engage with the bank’s experts and gain valuable insights into the evolving landscape of digital banking.

“In a world that’s rapidly em­bracing digital innovations, Pruden­tial Bank Limited is setting the pace and showcasing its commitment to staying at the forefront of banking technology and financial inclusion,” he stated.

The Managing Director said, “With a strong focus on customer empowerment and cutting-edge digital tools, the Digital Banking Summit was more than just an event; it was a glimpse into the future of banking. Prudential Bank believes that every customer has untapped financial potential, and with the right digital tools, this po­tential can be harnessed like never before.”

He expressed gratitude for the trust and support extended to the bank by its customers, and urged them to continue their “Journey with Prudential Bank”.

The Chief Information Officer of PLB, Mr Leopold Armah, in a presentation on the evolution of banking, said the global market had entered the era of globalisation which was characterised by numer­ous technical innovations.

“The banking industry is primed to lead the next wave of payment disruptions around the world,” he predicted.

Leopold said Artificial Intelli­gence (AI) tools and social media were the next frontier of banking.

He said PBL currently had digital products tailored for every segment of the market.

Ebow Quayson, Executive Head of Business at Prudential Bank, in a presentation on the Bank’s payments and collections ecosystem, said PLB used an array of payment and collection solu­tions, including the Pan-African Payments and Settlements System (PAPSS), MPay, eCommerce, POS, Corporate cards, the MTN, Ghana­Pay &Zeepay products to deliver to their expectations.

He emphasised the bank’s com­mitment to working closely with customers to customise solutions that cater to their specific unique needs.

The digital summit is the 2nd in the series of the bank’s knowledge sharing and customer engagement initiatives this year.

 BY TIMES REPORTER

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