Ghana’s biggest online market set to be unveiled

The e-commerce industry has had its successes and challenges yet the industry continues to thrive because of the many benefits it delivers to users.

Today, almost everything can be purchased online, from electronics to groceries, and all these things can be accessed with just a click away on Shopnaw.

Shopnaw, the biggest online shopping market about surfacing offers products categories ranging from groceries, restaurants, local markets, made in Ghana products, pharmacy, fashion to health and safety.

Speaking on Shopnaw ahead of the grand launch, the founder and CEO, Mr Benjamin Osei Asante, said that the portal provides tailor-made technology platform and marketing opportunities to support sellers, buyers and delivery partners.

He added that, the future of commerce in Africa was e-commerce, and that the future begins now.

He explained that online shopping had gained a massive force in Ghana over the last decade, as the use of social media has been.

He further stressed that Shopnaw customers comprise both buyers and sellers on the platform, and enables them to interact with each other on our portal.

“Sellers sign up without any initial investment cost, buyers on the other hand access the app and web portal without any charge. At Shopnaw we market our sellers and their products to millions of buyers. We do not compete with our sellers, we complement them. Buyers are made of individuals and groups who buy from the different categories on the platform. Sellers include retailers, manufacturers, wholesalers, and brands. Our platform is used to create a digital presence of their businesses and sell to millions of consumers and other businesses,” he said.

He said “We also provide delivery services to the doorsteps of consumers. Shopnaw provides advertising solutions to help businesses find, attract and engage millions of Shopnaw customers every step of the way.”

Benjamin emphasised that apart from the free sign up cost for sellers, sellers would enjoy exclusive benefits such as no commission charged on items sold, no mark-ups on prices, upfront payment on pickup to sellers, wider market reach and affordable delivery of goods to consumers.

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