Termed ‘Wo suro aaa wondi’ meaning ‘you cannot win if you are afraid’, customers can win up to GHS 100,000.
Launching the promotion which will run for the next 90 days in Accra, the Director for Mobile, Tara Squire, explained that the rewards were in two folds.
“We have two silver panels at the back of every recharge card. The usual recharge pin code and another one which reveals either an instant gift or the image of one of the ‘Big Six’ in Ghana’s political history. Customers have to collect all six images to win our bingo prizes of GHS 100, 000,” he revealed.
He explained that for customers to redeem the instant gift from any Tigo shop, they would need to first recharge the airtime on that particular card.
Explaining the mechanics of the new promotion, he said it is very transparent and does not require any registration.
“What customers see on the recharge cards is what they will get. We are giving away instant prizes ranging from selfie sticks, umbrellas, airtime and cash rewards. We have multiple bingo cash prizes of GHS 100,000 and every customer stands the chance of winning something from us,” he added.
He said Tigo would continue to develop innovative campaigns and promotions will give customers value for their money and reward their loyalty.
He encouraged new customers to join Ghana’s favourite network.
Customers can call 100 to be directed to a shop near them to redeem their prizes.