Samsung Introduces Galaxy S4 Zoom

S 4 zoomThe world’s largest mobile phone manufacturer, Samsung, is blurring the line between smart-phones and digital still cameras and converging it into a single device with the introduction of the Galaxy S4 Zoom, which is set to launch in Ghana today.

As a new innovative addition to the Galaxy S4 family, the S4 Zoom is more than a phone. It takes the body of a 4.3 inch Galaxy S4 mini and adds a 16MP CMOS sensor and 10x optical zoom to create a new category in the market.

According to Ryan Na, Sales Director for Handheld Products at Samsung Ghana, smartphones with high quality cameras are becoming increasingly popular and this smart hybrid device is specifically designed to meet the demands of consumers.

Ryan  continued that communication is becoming increasingly visual, with people wanting to capture and share their moments in the highest quality possible, but often do not have the space or inclination to carry a dedicated camera for this purpose, the logic behind the S4 Zoom is instead of carrying two devices, they need to carry one.

As part of its unique features that enhance the user experience of the Galaxy S4 Zoom, Samsung has included for the camera side the Zoom Ring feature. This is a control that sits on the outer portion of the lens and brings easy access to features.

Zoom Ring can be used to activate the quick launch and shortcut features that launch the user into the camera interface and it can also be used to send an image while on an active phone call.

The 4.3-inch AMOLED device is powered by 1.5GHz dual-core processor with a resolution of 960 x 540 pixels and runs on latest Android Jelly Bean operating system.  It houses 1.5GB RAM and 8GB storage capacity and can be expanded up to 64GB using microSD slot. This smart device runs a long lasting 2330 mAh battery and weighs 208 grams.

Samsung is seeking to extend its Galaxy models in a bid to cater to different people with variety of interests and the Galaxy S4 zoom is targeting technology buffs and social media enthusiasts.

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