SAA sets revenue target

A South African Aircraft

A South African Aircraft

South African Airways (SAA) is looking to increase its revenue from Africa by 30 per cent in the next year, by growing its African network and improving interconnectivity on the continent.

“As Africa’s legacy airline, we want to see the continent contribute to more than the current three per cent of global aviation,” SAA acting Chief Executive, Nico Bezuidenhout, said at the International Air Transport Associations’( IATA) annual general meeting in Miami.

Starting August 3, SAA would provide the only nonstop flight between Ghana and Washington, as well as the only Skytrax 4-Star rated airline service and world-class quality between the West Africa region and North America.

The carrier had also entered into a bilateral codeshare agreement with Africa World Airlines, offering SAA customers from Washington and Johannesburg seamless connectivity through Accra to other destinations in Ghana such as Kumasi, Takoradi and Tamale, as well as to Lagos, Nigeria.

Mr. Bezuidenhout highlighted the improved performance of the carrier since its 90-Day Action Plan was completed, with a material year-on-year improvement noticeable in the current financial year, which started in April.

The action plan had included major cost-cutting initiatives and network optimisation, which led to significant savings. SAA was now ready to boost its capacity and focus on its African routes.

“In the first quarter of this year, a lot of efforts went into stabilising our airline and we achieved significant milestones. We now want to grow our capabilities and better connect South Africa to the rest of the continent,” said Mr. Bezuidenhout.

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