MaxMart gives towards food sustainability

Mr. Addo (left), in a handshake with Mr. Naboulsi, after receiving the donation

Mr. Addo (left), in a handshake with Mr. Naboulsi, after receiving the donation

The management of Ghana’s premier family shopping centre, MaxMart Shopping Centre has donated GH¢5,000 to Food for All Ghana Sustainable Farms Fund, as initial capital to build a community livestock farm for deprived communities within the Afram Plains South District of the Eastern Region of Ghana.

The donation was as a result of a month-long ‘Waitrose Buy More Feed More Christmas’ project carried out by Food for All and MaxMart to raise awareness on the economic and environmental impact of food waste and hunger in Ghana.

It was to also involve Ghanaians and stakeholders in creating sustainable means of nutrition for beneficiaries under the Food for All Africa programme.

Through the month of Christmas, MaxMart donated three per cent of Waitrose branded product prices for which its customers bought.

Mr. Elijah Addo, the founder of Food for All Africa programme reiterated the need for community partnership towards addressing hunger and food waste in Africa.

He quoted facts from the 2016 Cost of Hunger in Ghana report published in August by the National Development Planning Commission, which shows that Ghana loses GH¢4.6 billion which is equivalent to 6.4 per cent GDP annually to hunger among children and 24 per cent of all child mortality cases in Ghana are associated with under nutrition.

Mr. Addo indicated that the choice of Afram Plains for the community farm project was as a result of the number of children in the community who are out of school due to a lack of regular means of nutrition.

He appealed for individuals and corporate bodies to donate to the Food for All Ghana Sustainable Farms Fund to create sustainable means of nutrition for vulnerable communities in Africa.

The General Manager of MaxMart, Omar Naboulsi, said community participation plays a critical role in solving the economic and environmental impact of food waste and hunger in Ghana.

“It is in that regard that as sole distributors of Waitrose brand in Ghana, they involved their customers during Christmas to raise funding in support of the good work Food for All is undertaking to ensure a means of nutrition for the vulnerable in Ghana,” he said.

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