The Guaranty Trust Bank (Ghana) Limited, has launched a savings campaign designed to encourage savings as well as rewarding new customers.
Dubbed: “GTBank Gives Back” which is scheduled to run from October 19 to the end of January 2016, it will reward new customers with gifts when they open account with the Bank.
In addition to the instant gift, such customer would be profiled immediately for Guaranty Electronic Notification System, a GT Mobile services which provides customers the platform to purchase airtime internet banking.
Speaking at the launch of the promo on Monday in Accra, Managing Director of the Guaranty Trust Bank, Mr Lekan Sanusi commented that the campaign was part of the bank’s strategies to provide Ghanaians with quality banking service and reward them.
“We are a customer focus bank, and we always look for ways to put smiles on the faces of our cherished customers. We believe the habit of saving and that is why we are running this promo to give prospective customers a reason to bank with us,” he said.
He noted that among the many strategies to make banking easily and accessible was the introduction of the Guaranty Electronic Notification which he explained provides customers the opportunity to transact business from the comfort of their homes and offices.
Mr. Sanusi said earlier this year the bank acquired the technology to issue personalised ATM cards instantly noting “this means that new customers will receive their MasterCard and Visa cards immediately their account are opened”.
“We realised that the percentage of unbanked Ghanaians is still high. Most people for one reason or the other prefer to keep their monies in pouches at home, which is not a safe choice.
We therefore, hope that this promotion will attract them to come and open account with the GTBank where their monies will be secured,” he said.
The General Manager of the Bank, Mr Daniel Attah, noted that the promo was not limited in Accra but all the 32 branches of the bank nationwide.
By Bernard Benghan