GLICO Re-Launches Two Micro Insurance Products

CYNTHIA EWUSI, MANAGER MICRO INSURANCEGemini Life Insurance Company (GLICO), a leading indigenous insurance company, has taken a giant step in bringing insurance to the doorsteps of Ghanaians with the re-launching of its micro insurance products “Edwa Nkosua” and “Anidaso.”

“Anidaso” and “Edwa Nkosua,” which in the Akan language mean “hope” and “business progression” respectively are pure term insurance policies designed to provide insurance protection for low income earners, such as clerical and factory workers, petty traders, artisans, peasant farmers, among others.

The Micro Insurance Manager of GLICO, Cynthia Ewusi, told Times Business after the re-launch that the policy had been embraced by the public, stressing that “the company has managed to sign on many policy holders into the GLICO life micro insurance policies.”

Ms Ewusi said the re-launching was done with the aim of strengthening the existing relationship between the company and its valued customers, by bringing the policy to the doorsteps of customers in an affordable and innovative manner.

She said the product could be obtained as a stand alone policy or together with a savings, adding that it could also be extended to cover the principal life insured’s immediate dependants, that is spouse and children below 18 years or above 18 years only if the child was in school.

In addition, Ms Ewusi said prospective customers had the option to extend the policy to include other benefits such as hospitalisation income and accident disabilities.

The GLICO Life, the first insurance company to start micro insurance in the country in 2003, now operates the policy in all the 10 regions, spreading benefits to the people and bringing reliefs to them through prompt payment of claims.
After 25 years of operation in the country, GLICO Life has been instrumental in the development of flagship insurance products, providing value-added solutions to meet customers’ satisfaction.

Some of these products are Education Endowment Policy, End of Service, GLICO Comprehensive Plan, GLICO Funeral Policy, GLICO Life Savings Plan, GLICO Guaranteed Plan, among others.

Through its innovations, GLICO has attained a leadership position in the insurance industry and is still forging ahead progressively in the Ghanaian insurance industry. - Salifu Abdul-Rahaman

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