The Fidelity Bank has launched a ‘Save for Gold’ Promotion to reward its loyal and committed customers with opportunities to win gold bars and coins.
The promotion is also meant to encourage the culture of savings and also get customers to realise the profound benefits that come with savings.
Mr. Edward Effah, the Managing Director of Fidelity Bank, said this during a media launch of the promotion, in Accra.
“Every year, Fidelity Bank creates an exciting platform for its loyal and potential customers to save towards a set goal and at the same time win great prizes through promotions like ‘Fidelity Go for Gold’, ‘Reach for Gold’, and ‘Big Fat Zero’ and now ‘Save for Gold’,” he said.
The promotion was launched by the Bank in partnership with the National Lotteries Authority (NLA) under the Caritas platform.
Mr. Effah said last year, more than 75,000 Ghanaians committed to saving some of their income towards the realisation of personal ambitions and won amazing prizes that transformed their lives through the ‘Big Fat Zero’ savings promotion.
He stated: “As a bank, we believe that savings is critical to a comfortable life style and we will always do our part to promote a savings culture among Ghanaians”.
Mr. Jim Baiden, the Deputy Managing Director of Fidelity Bank, said all existing and new customers would have the opportunity to win over GH¢500,000.00 worth of gold bars and coins.
He said the promotion would span six months, with five monthly draws and a grand draw.
At each monthly draw, 20 gold coins would be won by 17 lucky customers who would be drawn from branches nationwide.
Mr. Baiden announced that the ultimate winner would be given a one kilogramme 24 carat gold bar; the second prize winner would receive a 500 grammes gold bar, and the third prize winner would get a 250 grammes gold bar.
The fourth prize comes with three gold coins; fifth prize, two gold coins; while the sixth to 20th winners would each receive a gold coin. —GNA