Small- and Medium-Sized Enterprises (SMEs) in Ghana must strive to venture into the international market Chief Executive Officer (CEO) of DHL Express Sub Saharan Africa Hennie Heymans has said.
He said SMEs hold the key to the economic development of Ghana and other commodity exporting countries in Africa hence the need for them to be supported to go beyond borders.
To this end, he announced that DHL Express was embarking on an initiative dubbed ‘Growing Beyond Borders’ to give entrepreneurial training opportunities to Small and Medium Enterprises (SMEs) in the country to look beyond the borders of Ghana.
Speaking to the media in Accra as part of activities to round off his tour of the country he said the training would cover all aspects of the business of SMEs to enable them to grow and go international.
Mr. Heymans said the initiative, to be launched at the end of the year, had been specially designed to help SMEs to understand the economic potential of international trade and the subsequent benefits to their businesses.
“We consider SMEs as the engines for growth and our highly trained certified international specialists in Ghana are committed to connecting the SMEs with global opportunities. DHL’s own research, conducted with HIS Global Insight, has shown that SMEs who trade internationally are twice as successful as those who trade only within their own market, “he said.
He said majority of small and medium-sized enterprises (SMEs) see growth opportunities internationally and was expected to derive up to 50 per cent of their revenues internationally in five years’ time.
He said, “Ghana from a sub-Saharan perspective is very important for us. The economy is diversifying and what our local office keeps achieving consistently give us so much hope.”
Ghana key market
Mr. Heymans said DHL considers Ghana as a key market for growth within Sub Saharan Africa and expect the company to continue to thrive in the market.
“Ghana is one of our fastest growing markets and, with a population of over 25.9 million, presents a major opportunity. Ecobank recently released their list of five hotspots for investment in Africa, and Ghana was one of them, with a projected GDP growth of 5 per cent,” he said.
He said although the declining commodity prices have presented some challenges, along with severe power challenges, the outlook remained positive for Ghana.
He said the company would continue to motivate its employees to enable them to provide and retain their loyal customers.
“Our people are the lifeblood of our organisation and we believe in fostering a continuous learning and development culture,” he said.
Mr.Kader O. Coulibaly, Country Manager of DHL Express disclosed that “as the first and largest express logistics company in Africa, we are well-positioned to service the growth of Ghana, ensuring its accessibility and attractiveness on a global scale.”
Randy Buday, DHL Express Regional Director for West and Central Africa, said the company’s investment in people, equipment and facilities had been done to help them to exceed the demands of the customers.
By David Adadevoh